ALL KIDS CAN
Growing Social Success, One Child at a Time
PROBLEM
All Kids Can faced the challenge of reaching parents, growing its online presence, and establishing a clear, trustworthy brand identity—without the support of a dedicated social media team—while working to expand its customer base and increase foot traffic to the store.
Due to the nature of working with vulnerable children and young adults, All Kids Can needed to implement considered workarounds and safeguarding-led approaches, ensuring the organisation could effectively promote its services and build visibility while protecting the privacy and wellbeing of the youth it supports.
SOLUTION
Auteur Studios developed a comprehensive Brand Bible for All Kids Can, establishing a strong, cohesive brand identity that could be confidently applied across all channels.
The Brand Bible outlined best practices, visual guidelines, and a consistent content framework, ensuring the organisation could maintain a professional, recognisable, and compliant online presence.
Due to the nature of working with vulnerable children and young adults, Auteur Studios implemented considered workarounds and safeguarding-led approaches, allowing All Kids Can to clearly present their full range of services while protecting the privacy and wellbeing of the youth involved. This ensured visibility and transparency without compromising safeguarding standards.
Alongside strategic guidance, Auteur Studios collaborated closely with All Kids Can to produce high-quality visual assets, including photography and graphics, specifically designed to support marketing initiatives and strengthen tender submissions to local councils, Sport England, and key partners.
By combining a clear brand framework with sensitive, hands-on content creation, we equipped All Kids Can with the tools and visuals needed to engage parents, reinforce professional credibility, and support sustainable growth, while maintaining consistent, on-brand communication that aligns with safeguarding responsibilities.
ALL KIDS CAN - KIDBROOKE PARK LEARNING SCHOOL SHORT
