HARD ROCK COCKTAILS LAUNCH
Mixing Cocktails, Stirring Social Exposure.
PROBLEM
The new cocktail brand aimed to create buzz and build a strong online presence ahead of its launch event, which required professional videography and photography. WitH a limited budget, and notification just 24 hours before the event, the challenge was to capture compelling content that could drive visibility and engagement while staying on-brand and on-budget.
SOLUTION
Despite being notified just 24 hours before the launch event and working with a limited budget, we successfully captured the excitement and essence of the new cocktail brand’s debut.
Auteur Studios deployed a rapid, strategic approach to videography and photography, ensuring every key moment—from the drinks being served to guest interactions—was documented professionally and creatively.
The event featured influencer DaniBabes, whose presence amplified reach and engagement, and we ensured her participation was captured seamlessly for social media use. We produced a dynamic recap video that highlighted the energy, atmosphere, and personality of the launch, alongside delivering over 200 high-quality images curated for marketing, social campaigns, and press outreach.
By combining speed, creativity, and efficiency, we enabled the brand to maximize exposure, engage its audience, and establish a strong, visually compelling online presence, all while working within budget constraints and the extremely tight lead time.
